• Other Middle East countries like Lebanon, Jordon, Turkey and Kurdistan-Iraq are really promising and emerging markets.  

• The main common characteristic point among these countries is having mild to big size of population with high degree of variation at income. 

• It does mean the purchasing power is there and the consumer awareness is there as well..

• Tender & Semi tender business in this region represents 70-80% of the total Healthcare business.

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At HBSHR, we are very well familiar with the business nature in the region and we are already having a very well established network there either at institutional sector - tender & semi tender - or at PVT one.